I use design to help businesses vanquish obstacles and smash goals. This is what my process looks like.
First, we'll sit down for a discovery conversation to understand your individual business needs and challenges. Who is our target audience? What do they respond to? How are they going to interact with what we are making?
With our newly unearthed treasure trove of information, we return to the metaphorial design-cave to draw our blueprints. This step can include rough sketches, storyboarding, concept images, and/or anything else we need to distill an actionable plan from our initial wellspring of data.
Equipped with the mutual understanding we've cultivated in the previous steps, it's time to create the deliverables. These will be calibrated to the metrics of success we have identified at the beginning of this process.
Whether this means working with a developer, a printer, or a fabricator, in this step, I ensure the assets we have created together are appropriately packaged and delivered to any parties responsible for reproducing them. This could include separating inks for a t-shirt design that is going to be screen printed, or optimizing and packaging images that will be used on a website.